We first worked with Amatics in 2012 when they were JCCS, a 25 year-old CPA firm with a solid Bozeman client base. A group broke away to form Amatics CPA Group, offering a full suite of accounting services to individuals and businesses. At that time, we started from scratch, taking on their entire brand identity and all assets.
Four years later, Amatics returned to us for an update. Now that the firm had firmly established itself , we revisited their brand strategy and worked toward revamping their website to better meet their needs.
Brand Exploration
Brand Strategy
Brand Positioning
Brand Identity
Naming
Website Design & Development
Photography
Copywriting
Bozeman, Montana
As Amatics continues to grow, they now have all the proper tools to showcase what they do and how.
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Ensuring confidence in their clients, and elevating the website and give Amatics more tools for their employees and clients.
Brand a new accounting group, clearly separating their identity from the rest of Bozeman’s accounting firms.
We matched their innovation and expertise with creative design. We also armed them with tools to be consistent.
Hardy facilitated a multi-phase brand launch that considered everything from employee-owner training to the ‘why pay more’ signs. The first step was to train all leadership staff on the new strategy. By providing consistent language, their leadership team has the tools to communicate the brand to all employee-owners and customers, utilize it in hiring, and lean on it for business decisions. To support the high level of service T&C is known for, we created talking points, rack cards, and tools that empower employee-owners to answer questions customers may have.
The Bridger Brewing team wanted to be prepared to can and distribute its beer after opening its second location. AMS partnered with Bridger Brewing for packaging design concepts. The first step in the packaging process involved a strategy session in which the unique identity of each beer was explored and dissected. Several concepts were then sketched out. Once a concept was selected for each beer, custom illustrations were created for cans and boxes. The result is a full lineup of beers, each with its own design that is unique while still clearly a member of the Bridger Brewing brand.
The longest line you’ll see comes from a reel.
Big ideas are best discussed on the back of a pickup.
“We loved the prompt, professional service we received from Hardy. The team is thorough and efficient. They helped us keep our eye on the prize, always guiding the discussion toward the end goal.”
